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Simplify Launches Smarter WiFi Revolution

  • Writer: Kah Weing Phong
    Kah Weing Phong
  • Dec 14, 2025
  • 3 min read

Updated: Dec 15, 2025

Paving the Way for Intelligent, Shared 5G Connectivity and Public Participation via Equity Crowdfunding


Kuala Lumpur, 15 December 2025 — Simplify, an advanced wireless technology company pioneering Internet sharing, today announced the official launch of the Smarter WiFi Revolution — a movement redefining connectivity as a shared, self-organising, and sustainable digital infrastructure. Designed to unlock the value of unused Internet bandwidth, Smarter WiFi transforms everyday connectivity into a smarter, more efficient resource for communities and businesses alike.




What is Smarter WiFi?

Smarter WiFi enables individuals and businesses to share their existing internet securely and earn cashback when others connect using the Smarter WiFi app. By turning any compatible Wi-Fi router into a shared access point, users gain affordable internet while hosts monetize unused bandwidth. The system supports seamless, password-free login via NFC, and provides complete transparency and control for hosts.


Smarter WiFi is embedded natively in Simplify’s flagship Thunderbird 5G router, enabling even non-SIM devices like tablets, wearables, and appliances to access ultra-fast 5G connectivity through Wi-Fi. By delivering 5G Fixed Wireless Access (FWA), the router offers high-speed broadband without the need for fibre infrastructure, making it ideal for homes and businesses in underserved areas. With WPA3 encryption and Simplify’s proprietary double-password system, the network is both open and secure.




Now Powered by AI — Smarter Than Ever

With the launch of Smarter WiFi AI, Simplify introduces a new era of intelligent connectivity across four key pillars:

  • Smarter Device Management – Manage multiple routers, set up Smarter WiFi names and passwords, track earnings, and more from a single app. Thunderbird 5G also supports 5G Advanced, band-locking, and network slicing to support Malaysia’s dual 5G network.

  • Smarter Network Operation – AI continuously predicts and balances traffic demands, optimizes bandwidth allocation, and reduces operational overhead by identifying low-usage periods to power down unused resources—ensuring always-on reliability and sustainability.

  • Smarter Customer Care – A fully automated support experience, including onboarding, 5G coverage checking, SIM activation, router ordering, and issue resolution—all powered by 24/7 virtual agents.

  • Smarter Host Management – AI helps identify high-traffic deployment zones, estimates revenue potential, and continuously optimizes bandwidth sharing and performance—maximizing returns for every Smarter WiFi host.



Equity Crowdfunding (ECF) on MyStartr: Invest in the Smarter WiFi Revolution

To accelerate the rollout of Smarter WiFi nationwide, Simplify is inviting the public to invest through Equity Crowdfunding (ECF) on MyStartr—a Securities Commission Malaysia–recognized platform that enables growth-stage companies to raise funds from retail investors in a structured, transparent way. Investment starts as low as RM1,500, making it an accessible opportunity for individuals who want to earn from the future of connectivity.


Through this campaign, investors can participate in Simplify’s Host & Manage model, where they own Thunderbird 5G routers while Simplify takes care of deployment, hosting, and maintenance at high-traffic areas or investor-nominated sites. Backed by AI, these routers are optimized for bandwidth sharing, location performance, and automated revenue tracking—generating passive income through paid Smarter WiFi access with no hands-on management required.


In addition, SMEs interested in lowering their internet costs can apply for a Smarter WiFi deployment through Simplify. By hosting a Thunderbird 5G router at their premises, SMEs can enjoy high-speed 5G connectivity over Wi-Fi, while offsetting costs by earning from bandwidth sharing.


The Smarter WiFi Revolution thus benefits multiple stakeholders:

  • SMEs: Reduce internet expenses while offering their customers Smarter WiFi.

  • Investors: Earn sustainable returns through a revenue-sharing model with SMEs.

  • 5G Service Providers: Accelerate adoption of 5G Fixed Wireless Access while offloading 5G mobile traffic to cost-efficient, fixed Wi-Fi networks.


Simplify is also conducting exclusive Smarter WiFi Revolution visits for key partners and investors, with the latest session held on 11 December 2025 at Digital Nasional Berhad’s MY5G Portal, The Exchange 106 (TRX). A series of roadshows will follow across Penang, Melaka, and Johor Bahru, expanding the campaign’s reach nationwide.


Be Part of the Future

The Smarter WiFi Revolution is more than a product launch—it's a movement toward inclusive, intelligent, and income-generating internet access. Whether you're a host, user, or investor, Simplify invites you to join this mission to reshape connectivity in Malaysia and beyond.




Media Contact: 

Public Relations 

Simplify Networks Sdn. Bhd. 

 
 
 

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